Brick & Mortar Visibility
Ep. 268: Studio Season Tune-Up: 5 Google Visibility Fixes to Boost Trust This Summer
Summer might mean slower class counts and more beach days—but your Google visibility should still be working hard for you.
In this quick, actionable episode, I’m sharing 5 simple ways to give your Google Business Profile and website a refresh that builds trust, improves SEO, and keeps new clients walking through your doors (even if your current ones are pausing for the season).
Inside the episode:
âś… The one photo mistake that could be costing you clicks
✅ Why your business name might be co…
Ep. 267: 16 Studio Lessons in 16 Years: Mistakes, Milestones & Marketing Truths
 ✨ Why hiring before you're ready might be the smartest move you make
 ✨ The onboar…
Ep. 266: Optimize Your Body. Grow Your Business. The New Path to Studio Success
Ep. 265: Summer Slump Ahead? 3 Moves to Keep Your Studio Thriving
Enrollment slows down.
Buyers get flaky.
Cash flow feels tighter than ever.
 They’re more hesitant, more distracted, and waiting until the very last minute to commit.
Ep. 264: CFO Secrets to Growing Revenue, Paying Your Team, and Spending Strategically in Your Studio Business with Lauren Schoenfeld
✨ The operational inefficiencies that might be leaking your profit
✨ Benchmarks for payroll, marketing, and overhead that every studio owner should know
✨ Why better systems = rain…
Ep. 263: Are You Guilty of This Common Google Mistake? 1 in 2 Business Owners Are
Ever feel like your kids—or your customers—just don’t listen? In this episode, I’m sharing the #1 parenting tip that’s helped me stay consistent with my five kids (yes, five!), and how that very same principle applies to your Google Business Profile.
I dive into:
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A real-life parenting moment (and why dishes matter)
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The power of consistency in parenting and in business
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Why inconsistent info online is costing you customers
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A quick task to clean up your online p…
Ep. 262: Boost Trust + SEO with Photos - Mastering Excellence with your Google Business Profile
Been there. In this episode, I share a hilarious moment at Kwik Trip that perfectly illustrates why your business NEEDS standout photos—especially on your Google Business Profile.
Ep. 261: Create Even More Local SEO with Your Referral Program
Ep. 260: Stop Marketing Alone! Leverage Brand Ambassadors for Growth
Brand Ambassador Playbook : 3 Ways to Boost Your Local Business
Running a brick-and-mortar business means juggling all the things—marketing, sales, customer service… oh, and actually delivering your products and services like a boss. But what if you didn’t have to do it all alone? Enter brand ambassadors—your secret weapon for getting your biz in front of more people without adding to your already overflowing to-do list.
In this episode, we’re breaking down three game-changing ways to use bran…
Ep.259: The Harsh Truth: Why Only 1% Succeed in Business (And How to Join Them)
Success isn’t about luck—it’s about action. In this episode, I’m breaking down the 10 Rules for Success that have shaped my journey as a business owner. From taking radical responsibility to knowing your numbers, setting boundaries, and leading with kindness, these are the lessons that actually move the needle.
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